TC Group furthers commitment to audio brand unification - Audio Media International

TC Group furthers commitment to audio brand unification

Kevin Alexander named vice president of business management MI and HD
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Kevin Alexander, CEO of subsidiary TC-Helicon, has been appointed as vice president of business management MI & HD, as TC Group continues to develop its strategy of unifying the business and operations of its audio brands by market segments.

TC-Group managing director Anders Fauerskov, commented “Each of our brands benefit unique customers, however, there are overlaps in the segments in which we operate. Aligning our business practices in these segments gives us agility and more proven growth. Kevin’s experience within the group can deliver that alignment.”

Having worked on a number of projects across a multitude of companies within the group, Alexander stated: “I’ve had the opportunity to be a part of many successful projects that spanned multiple companies within the group. It’s exciting to take our growth to the next level by strengthening our cooperation in our MI and HD/Pro businesses.”

The departure of TC Electronic veteran Uffe Kjems Hansen to pursue new opportunities earlier this year, provided an opportunity for a smooth transition.??David Hilderman, COO of TC-Helicon, will now take over day-to-day operations of the companies’ vocal-focused development.??Kevin Alexander is now based out of TC-Group headquarters, since moving with his family to Risskov, Denmark.

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