Sociatech, a marketing and PR agency that offers brand, product and social media strategy services to the music technology and pro-audio sectors has hired experienced management sales professional Jed Allen as its new sales and distribution specialist.
Allen brings his skills in sales, distribution and channel marketing to the team, expanding the range of services available to Sociatech’s clients across the industry.
He has extensive experience of handling sales and distribution for large international music and pro-audio brands, sourcing and maintaining EMEA distribution partnerships and developing channel market initiatives to support and enhance local sales programmes.
Before joining Sociatech Allen held key roles for brands including Roland, Digidesign and Avid, and was until recently the international sales director for Universal Audio.
Commenting on the appointment, Sociatech founder and managing director Russ Hughes said: “I am delighted to have Jed join the growing team at Sociatech. His skills and experience will be a useful addition to the marketing and PR services we already offer to existing and potential clients.”