Pioneer DJ has chosen Leisuretec as its sole distribution partner in the UK.
As one of Pioneer DJ's European trade distributors, Leisuretec's role is to focus on the installation, hire and production marketplaces for the DJ range, as well as the new XPRS active PA speaker range from Pioneer Pro Audio.
The move is part of Pioneer DJ's European route-to-market process, which seeks to focus attention and support on a tighter network of high-end professional specialists with direct accounts or indirect specialists through distribution partners such as Leisuretec.
The Bedfordshire-based company is also authorised to supply smaller specialist retailers that meet Pioneer DJ's criteria but do not qualify for a direct account.
"Leisuretec have an excellent record of customer service and product knowledge and over the course of our twenty one year relationship they have worked consistently to uphold the set criteria and values of our evolving selective distribution network and policy," said Martin Dockree, Pioneer DJ Europe's country sales manager for the UK and Ireland. "When Pioneer DJ Europe split from the Pioneer corporation last year and became a completely new company – with all the challenges that entailed – Leisuretec's excellent support during that period of growth made this appointment a very easy decision."
Mike Henden, Leisuretec's founder director, added: "Our association with Pioneer DJ goes way back to 1995 when Pioneer entered the DJ market and selected Leisuretec to distribute it’s ground breaking CDJ-500 top-loading CD 'deck'. Since then, the Pioneer DJ range has grown to encompass more than ninety products. We are proud to have maintained our great relationship with Pioneer for many years and are delighted to become Pioneer DJ’s sole trade distributor in the UK. Our experienced team, high levels of customer service and good stock holding will ensure availability and continuity of supply of this premium brand."
(Pictured: Cliff Dounting - Managing Director (Leisuretec), Martin Dockree - Country Sales Manager UK & Ireland (Pioneer DJ Europe Ltd), Mike Henden - Founder Director (Leisuretec) , Wayne Juggins - Sales Manager (Leisuretec))