Martin Audio has appointed Dan Orton to the newly created position of product group manager with immediate effect.
Orton will report to James King, director of marketing, and his duties will include management of both the product portfolio and product support team to ensure Martin Audio’s catalogue remains strong and relevant to market dynamics. He will simultaneously be tasked with delivering improved territory application support and monitoring.
With extensive pro-audio experience in both the live sound and installation markets, Orton has worked in a variety of engineering development and application engineer roles with both Turbosound and L-Acoustics.
Commenting on the appointment, James King said, “Dan is the perfect choice for this new role and I am excited by his technical expertise and insight, that will be invaluable as this business continues to grow.”
“When the opportunity presented itself to take on a role of greater responsibility and impact I couldn’t refuse,” remarked Orton. “Martin Audio’s products have an excellent reputation for engineering excellence and the future roll-out of products is very compelling. To play a part in this growing portfolio and to ensure the consistency of deployment in the field is an exciting prospect.”
Orton’s appointment is the fourth for Martin Audio since September 2016, following Robin Dibble as product support engineer, Bradley Watson as EMEA account manager and Bradley Stephens as US Southeast regional sales manager.
According to managing director Dom Harter, “Martin Audio continues on the most ambitious product development drive in its history, and all of these guys bring the wealth of industry experience we need to push forward.”