Peavey Commercial Audio has signed a new UK distribution deal with Barnes & Mullins after ending a three-year partnership with the Midwich Group.
Barnes & Mullins has been a distribution partner for Peavey’s musical instrument portfolio since 2015, and the new deal will see the full Peavey Commercial Audio range – including Crest Audio, MediaMatrix and the complete line of Peavey Professional products – join B&M’s offering as part of its new pro-audio division.
James Kennedy, operations manager for Peavey Commercial Audio EMEA, said: “Established in 1895, Barnes & Mullins have experience in sales and distribution that few can match. With our musical instruments, we have worked with them for over two years and their expansion into pro audio is a natural fit for us both. Their new pro audio division will provide the focus and drive for Peavey Commercial Audio in the UK and we are excited at the prospect of this new synergy.”
Barnes & Mullins Pro Audio (BAMPA) will be bolstered by a dedicated Pro Audio area sales manager with full technical backup from Peavey Commercial Audio’s UK office, as well as creation of a B&M Pro Audio website complete with trade prices, stock levels, online ordering capabilities and more.
Brian Cleary, Barnes & Mullins joint managing director also commented: “We’re very happy to now be taking care of Peavey Commercial Audio. Although this is a new area of the market for Barnes & Mullins, I’m confident that alongside Peavey CMA’s technical prowess, we can offer exceptional sales, service and logistical support.”
The new arrangement has come into effect immediately.
Picture (from left): James Kennedy, Brian Cleary and Peavey Electronics COO Courtland Gray.