AudioMedia - Audio Media International

Adlib announces EFX Audio acquisition

Adlib announces EFX Audio acquisition
Matthew Fellows

Business

18 November 2015: By Matthew Fellows

Liverpool-based rental specialist believes move will provide a platform for the firm to further grow its business in Scotland.

Adlib has acquired Scottish rental firm EFX Audio.

The move follows Adlib's 25 years of close business relationships with the country’s artists including Texas, Del Amitri and Gun, along with their management and promoters.

Andy Dockerty, Adlib’s MD and Texas' FOH engineer until 2014, recalled: "I remember mixing my early Texas shows in Scotland and being extremely impressed with the way the EFX sound systems were presented. They set the standards in Scotland and had a huge part to play in how Adlib developed during the early nineties. It is a true ‘benchmark’ company. The opportunity to develop this company further and continue the amazing work of industry legend Johnny Ramsay was too big an opportunity to miss.”

Since opening a Scottish office last February under the stewardship of Graham Cochrane predominantly to support its sales and installation clients, which include numerous restaurants, Adlib has supplied audio for the Main Stage at T in the Park 2015 and installed an L-Acoustics Kiva system into the Glasgow Royal Concert Hall, among other achievements.

The success of Adlib’s Scottish office so far suggests there is scope for considerable investment – in both equipment and infrastructure – for further development. Adlib hopes the acquisition of EFX will provide a platform to grow its business in the region and service clients to a high standard.

EFX is currently looking at relocating from Bathgate and purchasing warehousing in the Glasgow area. Significant investment in additional stock will include a 24-box L-Acoustics K2 system and a wider range of consoles from the likes of Digico, Soundcraft and Avid. “The additional kit will provide our clients with considerably more options without having to go further afield," remarked Cochrane.

It has also been taken as an opportunity for Adlib to expand its team: “We are delighted to confirm that Steph Fleming has also joined Adlib,” confirmed Dockerty, “which provides continuity and enhances the Adlib team in general. Steph and Graham Cochrane at the helm are the bedrock of a solid platform to develop Adlib’s name in Scotland.

"We are hugely excited to see this step become a reality. The intention is to move into the new warehouse in early 2016 and start to rollout of all the comprehensive training opportunities that Adlib currently offers in Liverpool. We want to develop the talents and skills of local engineers and aspiring new ones … and further cultivate relationships with the community of Scottish technicians we already know. We believe the potential opportunities for all are massive."

Picture (left to right): Andy Dockerty, Graham Cochrane, Steph Fleming, Dave Jones and Dave Kay.

http://www.adlib.co.uk
http://www.efxaudio.co.uk